November 6, 2026
TLL Staff
Top ten global licensing agency Brand Central has promoted Bri Dickinson from Senior Director to Vice President.
CEO Ross Misher says the move recognizes her leadership in working with the agency’s largest food and CPG clients, and her expanding role in shaping the company’s strategy and growth.
“Over the past five years, Bri has made an extraordinary impact at Brand Central,” Misher said. “Her deep CPG expertise and skill in managing licensee relationships for clients, including Mars Snacking and The J.M. Smucker Co., have helped bring hundreds of new SKUs to retail.
“Since being recognized with the industry’s “most Influential newcomer” award, she has continued to distinguish herself as an exceptional leader and an invaluable contributor to our business.”
Brand Central says Dickinson has been instrumental in leading several of Brand Central’s largest CPG accounts, partnering closely with clients and licensees to strengthen relationships, manage high-impact programs, and drive business growth.
Beyond her client leadership, she has helped shape the agency’s corporate strategy by identifying new opportunities and guiding its strategic direction.
Misher says that, in her new role, Bri will continue to lead key client and licensee relationships while assuming greater responsibility for new business development and the agency’s continued growth.
Brand Central LLC is an award-winning, top 10 globally ranked brand consultancy and licensing agency headquartered in Los Angeles, with eight offices across the United States.
It is also a top specialist in food and beverage licensing, working with many of the world’s top brands, such as Mars Snacking, Kraft Heinz, the J.M. Smucker Co., and many more.
Learn more at www.brandcentral.com.